It's important to be wary of "challenges" on the internet. Some are real and for a good cause, like the "Ice Bucket Challenge" or "Mannequin Challenge" from 2014 and 2016, respectively. For every real one, there's a dozen fake ones, like the "Tide Pod Challenge," where you place one of the cleaning tablets in your mouth. How did this start? Turns out, people think they look delicious.
A recent trend on social media is people noticing how delectable Tide Pods look, as if they're filled with a gooey, fruit-like center as opposed to actual, liquid death.
A small, select few have taken it a step further...
This has prompted action from the company itself. Tide released a video, starring NFL player Rob Gronkowski no less, to warn people what Tide Pods SHOULD and SHOULD NOT be used for.
Finally, the US Consumer Product Safety Commission has stepped in and warned people not to ingest these little, tasty-looking pods of you-will-certainly-die.
Welcome to 2018, where the government has to warn people not to eat laundry detergent.
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