Facebook users loved custom reactions for holidays and notable pop culture moments, but they're going away. Many weren't that popular, but the rainbow reaction during Pride Month was something a lot of people used and quite enjoyed - so it's understandable that they're bummed out about losing it.
People haven't been shy about mentioning it either.
(Basic) Queer News Outlets: FACEBOOK REMOVED THE PRIDE REACTION 😭😭— Twink Trash (@twinktrash_) June 2, 2018
Smart faggots: there are literal queer concentration camp still active in Chechnya.... 🤷♀️
if Facebook doesn't include the pride react this month then what am i even gay for— Greg Mania (@gregmania) June 1, 2018
no thankful react AND no pride react...?? facebook is digging its own grave— real adult michael sugarman (@HCaulfieldVevo) June 1, 2018
What some people may not know is that pride isn't gone from Facebook. The reaction, which only lasted for Pride month, is gone - just like all custom reactions are. Facebook has, instead, added frames which are available all year round and collaborated with Instagram to identify hashtags that the LGBT+ community frequently uses.
Those hashtags will get us some awesomely colorful pride gradients!
So what do you think? Are the frames and gradients enough or do you need your pride reactions back?