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Walmart Is Now Offering Prepared Meals—And Fast Food Chains Should Be Very Concerned

Walmart Is Now Offering Prepared Meals—And Fast Food Chains Should Be Very Concerned
Updated 3 months ago

Walmart announced it will now sell ten different prepared meals. The plan has started in 250 stores and will expand to 2,000 by the end of 2018. The packaged meals cost between $8 and $10. Walmart also plans to offer meal kits for around $15.

Walmart's senior vice president, Tyler Lehr, said about the move:

More than 80 percent of Americans don’t know what the will have for dinner tonight. [That] puts pressure on a family. 

There is speculation the the ready meal could take a bite out of sales at restaurants and fast food establishments if shoppers grab a quick meal at Walmart instead of eating out. According to Forbes, in 2014 Walmart employees collected "$6.2 billion in public assistance including food stamps, Medicaid and subsidized housing." Since most restaurants don't accept EBT cards, or "food stamps," it would make it easier for busy employees to pick up a prepared meal at Walmart before heading home.

Not everyone was trusting Walmart's motives:

Others weren't into the idea of buying prepared meals from Walmart:

Consumers don't seem convinced that Walmart is a threat to restaurants: