An Applebee's restaurant in Missouri recently fired three employees after a video went viral showing an incident of alleged racial profiling. An Applebee's spokesperson said in a statement:
The franchisee terminated the manager, server and another employee involved in the incident. We do not tolerate racism, bigotry or harassment of any nature, and we have taken additional steps to close the restaurant at this time in order for the team there to regroup, reflect, learn and grow from this.
The employees had called the police on two African-American women who were half-way through their meal. When the police arrived, one of the employees told them the women had been in the day before and left without paying. The accuser told the manager it was the same two women based on extremely a flimsy description that one of the women was skinny and the other wore make-up
Alex Brison, one of the accused women, began filming the incident once the police arrived. She repeatedly explained that they had not been to the restaurant before and can be heard on the video saying:
This is racially profiling. We deal with this all the time. Black people in America have to deal with this all the time.
The other woman on the video, identified only as Asia says:
We’re being escorted out by the police! Oh my God! I don’t know what this is! This is crazy!
Applebee's posted the following message on Twitter after firing the three employees involved.
People wanted to know what Applebee's planned to do to fix the situation.
What will you do to help aid the victims in trauma recovery? What has happened to the police officer? Has a formal complaint by your organization been filed against him? He triggered these women by speaking to them in a patronizing fashion.— Kyle J. Howard (@KyleJamesHoward) February 13, 2018
Yeah, this whole incident is disgusting. I frankly don't know if I'll ever set foot in an Applebee's again. The statement is nice, but training employees so that this doesn't happen, ever, would be nicer. The pain in that poor girls cries is palpable even though you can't see her— Génie Stable (@politicaljimbo) February 13, 2018
Not only should you fire those employees but send a company wide memo, this is 2018 and this kind of discrimination should not even exist especially coming from a store which is part of your chain. Why would I go to @Applebees if this is even possible, shouldn’t have happened.— Satish Raghunandan (@Miiztasatish) February 13, 2018
And people were none too happy with the police officers either.
Who are these cops? I think they need to be identified and named on television or on the internet. Period.— April Harter, LCSW (@harterhealing) February 13, 2018
The video was heartbreaking to hear and watch. I can’t imagine the pain and humiliation they were experiencing. The police officer should be reprimanded also for laughing and mocking these women.— Kristen Saunders (@Krs4zc) February 13, 2018
That cop was a sarcastic wise a$$ who seemed to enjoy harassing those girls. Very unprofessional. The Applebee’s employees were also deplorable. There was no proof these girls dined and dashed. They saw two black girls & targeted them. We all don’t look alike.— Tameka (BloggerPoet) (@tamstarz) February 14, 2018
There were people who appreciated the steps Applebee's have taken to rectify the problem.
Thank you for taking action and the apology, a great step in being more open and progressive about a hard and uncomfortable subject— sunkissed_nubienne (@La_Zairoise) February 15, 2018
👏🏼 I’m proud of the Bee’s for their response and quick actions to make it right! No one deserves to be treated like the 2 ladies did, I pray they will have forgiveness & understanding that the actions of their harassers are not a shared viewpoint by all 🍎🐝 staff! #serverlife— April LaRae (@larae_april) February 14, 2018
HONEST DISPLAY OF RACE AND BIGOTRY ZERO TOLERANCE. Take the Lead, I frequent your location here in El Paso at Transmountain Location, never had an issue, Hope I never do...CONGRATULATIONS..— David B. Goode MA MS (@DBgoodePanthro) February 13, 2018
You are aware that a corporation can only control things so far? They have little control over the actions of individuals. The company took appropriate steps.— DWS1967 (@DarrylWarped67) February 14, 2018