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MINNEAPOLIS, MN - FEBRUARY 03: Actor Milo Ventimiglia attends the NFL Honors at University of Minnesota on February 3, 2018 in Minneapolis, Minnesota. (Photo by Christopher Polk/Getty Images)
Crock-Pot And 'This Is Us' Star Milo Ventimiglia Troll Show's Fans With Super Bowl Ad
3 months ago

Warning: This Is Us (and Crock-Pot) spoilers ahead...

It's been looking as if Milo Ventimiglia's character on This Is Us, Jack Pearson, was going to be killed off for quite some time, and last week the show left viewers with a strong hunch that his death would be due to a fire caused by a malfunctioning Crock-Pot. 

This caused diehard fans of the show to begin to harbor...anti-Crock-Pot sentiments, which the show's creator tried to address on Twitter:

As the pivotal post-Super Bowl episode approached β€” during which Jack's Crock-Pot fueled death came to pass β€” Crock-Pot produced a preemptive Super Bowl ad featuring Ventimiglia in hopes of softening the blow. At the end of the ad, Ventimiglia serves himself a heaping serving of chili from a pristine looking Crock-Pot.

The ad finishes with the hashtag #CrockPotIsInnocent:

And many on Twitter were here for it: 

Others, however... well, they're not okay. At all.

I mean, it's gotten a bit out of hand:

Though some are trying to bring a bit of perspective to the hysteria:

Some saw it as a promotional opportunity:

While these folks saw the ad as an opportunity for a good ol' fashioned public service announcement:

Yes, that happened.

H/T: AV Club