Joined by Thomas Price, his Health and Human Services Secretary, Trump proposed the following solution to curbing the epidemic once and for all.
“The best way to prevent drug addiction and overdose," he offered, "is to prevent people from abusing drugs in the first place… So if we can keep them from going on and maybe by talking to youth and telling them: No good, really bad for you in every way. But if they don’t start, it will never be a problem.”
Health experts criticized the president's statements as shallow and simplistic. Many others noted that he appeared to have forgotten about former First Lady Nancy Reagan, who lent her voice to the fight against drug and alcohol abuse with the “Just Say No” campaign during the 1980s, and that he had also forgotten about the "Just Say No" clubs and anti-drug organizations, in which young children and teens made pacts not to experiment with drugs, that also became fixtures.
Then Kelly Cohen, a Justice reporter with The Washington Examiner, noticed something else: That the Trump administration, despite leading a briefing on the opioid epidemic, had misspelled the word "opioid" in its press release.
Twitter users immediately rolled their eyes.
Can't be bothered with spelling when you're busy "mayking Ameraka grate agin"— MarkTheBirdFidrych (@iseeyarodallen) August 8, 2017
This is not the first time the Trump administration has issued press releases rife with misspellings.
In January, the White House misspelled British Prime Minister Theresa May's first name, leaving out the letter "h." The White House corrected the error, but not before news outlets noted that the misspelling was the name of Teresa May, a former adult film actress.
In May, the White House released a statement saying one of the president's goals during his trip to Israel was to "promote the possibility of lasting peach" in the region.
Perhaps most notoriously, on May 31, Trump tweeted, "Despite the constant negative press covfefe," a seemingly incomplete message which appeared to be a botched attempt at typing the word "coverage." Nevertheless, it spawned one of the internet's most whimsical memes.
There is a culture of carelessness in the White House––and it's embarrassing.